I was talking about spatial computing and how IKEA can use it in the future at IKEA DGTL 2019 yesterday….so much fun things this company can do when we decide to do it together ….to reach the many….the future will be magical!
Off to speak at IKEA DGTL 2019’s last day!
Moved my vacation to be able to participate at IKEA DGTL but then the event was moved ?…….got home yesterday ? and are now going to CPH today to talk about “Innovation is magic” on the last day at the event!
Some images from my presentation at the event below:
Love the Douglas Adams reference in this IKEA Catalogue Film!! ??
Best SIGGRAPH so far…feeling good!
I leave SIGGRAPH with a feeling of excitement. No other year have it felt like people talk so much about what’s close at hart for a retailer like IKEA when it comes to CG.
- Make Material move between render engines, define once render anywhere.
- Open, collaborative standard for 3D scenes like USD.
- Better High end materials, for offline use as well as compressing it to real-time renderable.
- Focus on retailers like us as the 3D commerce group in Khronos
Suddenly you don’t feel so alone anymore……as we did presenting the first time publicly at SIGGRAPH in 2013.
Feeling good leaving SIGGRAPH 2019….but already miss the energy during these 5 days meeting brilliant people….. looking forward to next year already!
PS..Thanks for bringing back the “Geek Bar”at SIGGRAPH …..it’s simply the best?
/Martin
3D Commerce Initiative Becomes Khronos Working Group; Call for Participation …we (IKEA) is already on board
3D Commerce Initiative Becomes Khronos Working Group; Call for Participation …we (IKEA) is already on board.
Join us at the 3D commerce BOF @ SIGGRAPH #KhronosBOF
Join us at the Inaugural 3D Commerce Birds of a Feather Session at Siggraph!
We will discuss our efforts to align the retail industry’s 3D assets and specifications to optimize workflows and minimize distribution costs in the retail sector. The BOF will provide insight into the goals and directions of the 3D Commerce group so that interested parties can judge if they want to get involved. Join and help us lead a disruptive change in terms of product digitalization and pushing e-commerce to the next level!
Thursday, August 1, 2019
10am – 11:30am
Los Angeles Convention Center
Room 507
See you at SIGGRAPH 2019
Will be talking at “the pipeline conference” on the Sunday and “CG in Europe at the ACM Siggraph theater” on Tuesday.
Looking forward to meet brilliant people and be amazed as always at SIGGRAPH! If you see something that should interest me/IKEA the just give me a “ping”!
Job – Assignment Leader – 3D @ IKEA
3D artist job for 11 months in Sweden at IKEA anyone?
Right now we’re looking for a 3D Artist with passion for action, speed and creativity! Do you want to be part of showing how to make the many people’s dreams come true, working together with Interior Designers, Photographers and Retouch Artists producing world class 3D Communication.
Help Shape the Future of 3D Content for Retail Platforms…join the Exploratory group!
Please join this…..we are in 😉
“The Khronos 3D Commerce Exploratory Group is investigating the creation of standards and guidelines for the production and distribution of real-time 3D representations of products, so they can be experienced realistically and consistently across all platforms and devices”